The makers of Gorilla Glue know that there is an immensely popular strain named after them. Rather than feeling honored, as anyone should, they are extremely displeased and are suing to get their name and logo back.
Is This the Last of Gorilla Glue?
Gorilla Glue Co., is suing GG Seeds, the Vegas based breeders of the famous Gorilla Glue #4, a strain known for making you feel like you are stuck to your couch. The company said in an email Tuesday that they wanted all uses of the trademark to be removed. “Gorilla Glue has been using this trademark for about two decades and has invested a lot in building the brand,” The company’s attorney Thomas Hankin said in a statement. He goes on to say, “This is a family-owned company that owes it to its stakeholders, including its employees and customers, to protect those investments.”
Gorilla Glue is also asking for “unspecified monetary damages” including any profits made from “the defendant’s unlawful actions.” This means any money GG Seeds made from selling products with the Gorilla Glue name and logo.
GG Seeds is not Throwing in the Towel Yet!
GG Seeds is not going down without a fight, of course. They said in a statement in June:
We’re fighting to set a precedent, the cannabis industry is full of cultural references, we don’t want it to go back to the days of Reefer Madness. There are plenty of other corporations waiting in the wings to see if they get the green light from the courts on this case. It could have massive consequences for the industry. We have to draw a line in the sand, and we need to hold this line together or we’ll regret it before this industry has the clout to stand up for itself.
It’s safe to say there’s a lot riding on the outcome of this case. If GG Seeds loses this lawsuit, this means that other companies can start suing growers for using the names of their products. For example, Disney could sue to get Skywalker removed from Skywalker OG. It will be interesting to see how this case turns out.
Image Source: diyexploits.com
Is Gorilla Glue Co. in the right, or should they just lighten up? Tell us in the comments!